Sir Hotels is a boutique hotel collection, founded in Amsterdam in 2013 with the opening of Sir Albert, located in a former diamond factory next to the city's Museum Square. In 2016, Sir Savigny opened in the heart of Berlin's district of Charlottenburg, followed by a second outpost in Amsterdam, Sir Adam, located in the iconic A'DAM Tower. 2017 will see the openings of Sir Nikolai in Hamburg and Sir Joan on Ibiza. Sir Hotels cater to those who are looking for authentic stories and distinctive locations.